Million Dollar Website: Simple Steps to Help You Compete with the Big Boys-Even on a Small Business Budget by Lori Culwell

Million Dollar Website: Simple Steps to Help You Compete with the Big Boys-Even on a Small Business Budget


Million.Dollar.Website.Simple.Steps.to.Help.You.Compete.with.the.Big.Boys.Even.on.a.Small.Business.Budget.pdf
ISBN: 9780735204416 | 288 pages | 15 Mb

Download Million Dollar Website: Simple Steps to Help You Compete with the Big Boys-Even on a Small Business Budget



Million Dollar Website: Simple Steps to Help You Compete with the Big Boys-Even on a Small Business Budget Lori Culwell
Publisher: Prentice Hall Press


The only guide for the small business owner to create a revenue-enhancing website that lets them compete with the "big boys." Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another "graphic design for the web" book, Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines to avoid the pitfalls of bad usability, with invaluable tips on: ? Enhancing brand awareness • Creating graphic designs that keep customers engaged and not confused • Writing web-savvy content • Capitalizing on user feedback • Making the most of search engine optimization • Using blogs and social networking sites to increase traffic and get the word out

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